Data Integration Blog -

The folks at Exact did a really interesting presentation at Metamorphosis on using Pervasive embedded integration to expand market share by providing out-of-the-box connectivity to a broad range of applications both in the cloud and on-premises.

They just put a write-up about it on the news section of Exact’s website.

Check out the video interview with Nenad Borota, Exact’s Lead Software Architect on his presentation.  Here are some excerpts:

“Why do we need to integrate our products?  What do we gain in that way?  And what value are we bringing to our customers? …

Existing customers are used to using our products in integrated mode, and now those are two separate things. To explain to those customers that they have to do it differently wouldn’t work. So, we decided, okay, let’s go for out-of-the-box embedded integration…

Integrating Synergy with our ERP product means just staying in our hundred thousand customer base on the ERP side, but opening that up for integration with third parties means extending that market share…”  -Nenad Borota, Exact

For more information see Exact Integration

Paige Roberts, Technical Content Developer, Pervasive Integration